After numerous discussions with local band members, music venue personnel, and you, the fans.
I feel like it's time to bring up what local music venues (Entertainment Directors) do right, and what things they do wrong when handling our local music talent and bands.
In a city known for dazzling lights and world-class entertainment, the way Las Vegas entertainment directors book local bands can make or break the heartbeat of the local music scene. While some directors are helping local talent thrive by offering consistent gigs, diverse lineups, and solid promotion, others fall short by recycling the same acts, underpromoting events, or overlooking original artists entirely. For local musicians, these decisions carry real weight, affecting not just their exposure and income, but also the future of live music in Las Vegas. Understanding what bookers are getting right—and where they’re missing the mark—is crucial for building a scene that supports both the venue and the vibrant talent it hosts.
Here’s a breakdown of what I feel that Las Vegas entertainment directors are doing right and what they're doing wrong when it comes to booking local bands at their venues.
What They're Doing Right
1. Booking Proven Draws
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Many directors prioritize local bands with a built-in fan base who consistently bring a crowd.
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This ensures solid bar sales and gives newer venues a dependable entertainment base.
Supporting Tribute and Cover Bands
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Las Vegas thrives on nostalgia and familiarity, and directors often lean into tribute acts that connect with tourists and locals alike.
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This keeps seats filled and the energy up, especially at casino lounges and classic rock-friendly bars.
Utilizing Social Media Analytics
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Some bookers track bands’ social media engagement and online buzz before making decisions.
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This helps identify who’s promoting their shows and reaching potential attendees.
Diversity in Genre (When They Do It)
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A few venues do well at rotating genres: rock, funk, blues, country, and metal, keeping the calendar fresh and different crowds coming through.
Collaborating with Artists
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The best bookers actually talk to musicians, seek input on sound setup, promotions, and lineups, fostering a stronger scene and professional respect.
Relying on the Same Acts Too Often
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Some venues create a cycle where only a small clique of bands gets booked repeatedly.
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While familiar faces are good, over-reliance stagnates the scene and discourages up-and-comers.
Underpromotion of Local Shows
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Booking a band isn't enough. Some directors don’t promote shows properly—no social media push, poor signage, or lack of event listings.
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Bands can't draw well if no one knows about the gig.
Not Vetting Bands for Fit
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Occasionally, bands are mis-booked—like a heavy metal band on a mellow acoustic night. It’s bad for the audience and the artist.
Favoritism or Politics
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Vegas is small. Personal relationships sometimes overshadow talent, leading to subpar bands getting spots over better-suited acts.
Neglecting Original Music
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Many venues focus too heavily on covers or tributes and ignore original local talent, which stifles artistic growth and keeps the scene from evolving.
Lack of Fair Pay or Clear Terms
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Some venues offer unclear or last-minute deals, expect bands to play for "exposure," or shortchange on agreed pay, hurting long-term trust.
It is a huge mistake for bookers to phase out 80s hard rock. When the band is good and plays faithful renditions of the songs, and puts on a flashy show, the fans of that music truly appreciate it and will support it. But the fans get tired of anything less than that. Too many industry personnel don’t really know when a band is delivering the songs properly.
ReplyDeleteCyanide. Too many decision makers in the industry are either straight out of college or know someone in the company. I was told by 2 major hotel casino chains that I have too much experience (56 years), and I know Las Vegas bands too well (Friends). I thought experience and knowing the entertainment industry was a plus. They continued saying that they wanted someone who was trainable in the field with their way of thinking. That right there tells me the direction that Las Vegas is taking. Thanks for your comment. GE
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